Welcome to another issue of “Make Money Online With Ross Dalangin”.
This issue includes…
1) “What to Promote to your Readers”
2) “Weekly Marketing Freebies”
3) “5-Step Plan – Writing and Planning Your Content”
4) “Traffic Basics – Summary of Your Optimization Plan”
5) “Tell Us What You Think!”
>>>>> The 60 Second Weekly Tip <<<<<
What to Promote to your Readers!
If you have started building your list (which you should be
doing) the next thing you need to have is something to
promote to your list – but not just any product.
The best types of products to sell are ones that:
1. Solves a problem that your readers may have.
2. Your readers will be interested in.
3. Is priced correctly for your potential customers.
A Word Of Caution though…
Be Choosy. Don’t just promote anything!
Remember, these are real, live, thinking, breathing
people. Take some time to research the products you wish to
promote first and see if it’s right for your subscribers.
Consider if this is something you yourself would purchase
and the reasons why. Then relay this to your subscribers.
But do it in your own unique way.
If the particular product comes with a pre-written sales
copy, re-word it with your own style of writing. Offer
your subscribers an incentive for ordering this product
through you that no one else can offer.
Did you know that if you just copy and pasting a solo
advertisement that is pre-written it will lower your sales
Because chances are, depending on the subject matter
covered, you aren’t the ONLY one promoting “hot ticket”
items and your subscribers may not just receive your
newsletter or promotional mailings.
And if this is the case, then your subscriber will see
multiple carbon-copy email promotions for the same product
from a dozen different sources. Your emailing included.
Being original counts for a lot.
If you don’t know what your subscribers are having trouble
with, run a survey or poll to find out!
Don’t be afraid to just come right out and ask them. You’d
be surprised how many responses you’ll get.
If you don’t know what your subscribers want, how can you
ever expect to give it to them?
Finally when you are promoting products make sure you
choose products that fall into the right pricing scheme for
your target customers.
If you are sending information on “how to save money”, you
certainly wouldn’t want to promote a $500 product. That
would be contradictory.
>>>>> Weekly Marketing Freebie <<<<<
Today I have a special gift for you from Michael and Dawn
These guys really knows their stuff and they’ve become one
of the most trusted resources for small business owners on
I urge you to grab this gift and see how it can improve
your online business in 2009…
Here are 3 of my most recent freebies in case you missed
them in previous issues:
1. Here is a free 16 page report discusses the most
overlooked secret to building massive financial success.
I believe this will be the most important reading for you
this year and I encourage you to get it and read it
2. Today’s gift is a report by Dan Cauthron called “Guide to
Creating Monthly Income” and it’s a 29-page pdf that shows
you how build an income from membership sites.
It also includes giveaway rights and won’t cost you a
single dime. You can download it from…
3. Have you ever wanted to make your own banners for your
website, but didn’t know how? Well now you can with these
great free video tutorials.
You can even create those cool corner peel ads that you
see on sites plus a whole lot of other things…
>>>>> Featured Article <<<<<
5-Step Plan – Writing and Planning Your Content (Part 2)
You have completed the first 4-steps in your plan and
today we are going to discuss the 5th and final part…
creating and writing content for your website (part 2).
In the last lesson we gave you showed you some excellent
examples of how you can create content for your website
using product information and how to weave in related
products to your content.
Today we complete the final part of this process and
summarize your entire step-by-step plan in simple to
Now that you know how you’re creating content for your
site, you know why you chose merchants who have plenty of
products to choose from. And you also know why choosing
products goes hand-in-hand to creating your content.
Essentially, the product information itself relates to
your website content.
Using this technique, and assuming you have chosen
merchants who have plenty of products, you can literally
build niche topic product-based websites with hundreds of
And because you have used WordPress, and you are using
specific products and their descriptions, you will generate
highly targeted shopping traffic to your site. This is key
to earning a lot of money as an affiliate marketer.
You can make your sites as large or as small as you like
of course, but generally the larger the better. Remember,
at the beginning of these lessons you chose a niche which
is extremely popular, and has very passionate buyers.
Passionate buyers tend to buy many things over and over
Someone who likes to knit for example is not going to stop
with just one ball of yarn or one pattern. They may buy
just one this time, but it’s almost guaranteed that they
will be back to buy more.
So the more you have to offer them, the more often they
are likely to buy through you.
So to recap…
1. Select a great niche that is popular and has very
2. Select one or more affiliate networks to sign up with.
3. Browse through the merchants in that network and select
several who have many products available for your niche.
4. Set up your website with WordPress to get a web
presence to provide useful content and to help promote your
5. Create blog posts about your topic and/or your
products. Do this consistently several times each week and
within a few short months you are very likely to start
seeing your affiliate checks growing by leaps and bounds.
Keep in mind that it can happen much faster, or even much
slower. A lot depends on what niche you choose to market
to, and how consistent you are with building your affiliate
It is possible to start making sales within the first few
days and it’s possible to be making a lot of money within
just one to two months.
On average however, it can take about two to three months
to start seeing consistent targeted traffic and sales. And
realistically, it can average about six months before
you’re making a substantial income.
Congratulations. You have now completed your step-by-step
plan. How you use the information you have learned on this
journey is totally up to you.
If you take action and follow the 5-steps outlined in this
plan, you have the potential to generate an enormous online
Best of luck and wishing you success.
>>>>> Effective Marketing Strategies <<<<<
Traffic Basics – Summary of Your Optimization Plan!
In the last lesson we talked about some tips for getting
repeat visitors to your website. Today we are going to go
over some easy ways that you can optimize your website to
get more traffic.
One of the most important aspects of having a successful
website is how you are generating traffic. Without traffic
it is impossible to achieve the success that you desire.
Therefore, it’s important to evaluate how you are going to
generate high traffic volume.
If you have been involved in any type of internet business
chances are that you’re aware of how much time, money and
effort that you have to devote to getting traffic to your
Optimizing your website means you have to transform the
content of your site to a much smaller and streamlined form
while maintaining the way you want your website to look.
Optimizing your website can sometimes seem overwhelming,
technical and complicated. But here are some tips to easily
help you get started…
- Know your target visitors.
You need to figure out what search phrases your
potential customers use so they can find your site. Think
of some ideas that your visitors will type about your
- Define a particular niche.
You are certainly going to cover a very broad topic. The
rule of the thumb is to optimize your pages with the best
keywords. Your keyword should be direct enough so your
visitor can immediately find your site.
- Pay close to your title tags.
The title tag is very important since search engines look
for title text when they are going to the index page.
For those who don’t know, a title tag describes a
particular page of your site. They are actually HTML tags
that contains text.
When you use a title tag, make sure that it accurately
describes the content of your page.
For instance, if the content on your page is about how to
cook a spaghetti squash then the title tag should contain
the words “Spaghetti Squash”. Always place your keywords in
the title tag.
This way any topic related to your page will be easier to
- Analyze your keywords.
You can use a good keyword analyzer tool. One of the most
popular is Google’s Keyword Selection Tool at:
- Always consider your keyword density.
This is one way to optimize your webpage. As a rule of
thumb, keyword phrases should appear at a density rate of
between 3% – 7% in the content on your page. Testing will
determine the optimum density for your pages.
- Place your keyword in your page headline.
When search engines scan your site they rate the text in
your headline. So when you are creating the content for
your site you should always place your main keyword in your
These are some very simple ways that you can optimize your
website. If you follow them then you will see your sites
search engine rankings improve steadily over time.
Ok. That’s the basic steps you need to optimize your
website to get additional traffic from the search engines.
As always, you need to test and tweak every change you make
to your site to determine the effectiveness of these
If you follow what you have learned you will be well on
your way to generating a good flow of free traffic to your
site from the search engines.
>>>>> Tell Us What You Think <<<<<
This is your chance to speak out.
Comment on articles I’ve run in the newsletter, give me
your thoughts on changes or your ad testing results or
questions relating to your business, etc.
In other words, just talk to me about what you think I
need to do to improve the newsletter.
Be sure to include your website address too, because if
I use your comments in a future issue of the newsletter,
I’ll thank you by posting your address so that you can get
additional free traffic to your site!
Send your questions or replies to:
>>>>> That’s a Wrap for this Week <<<<<
That wraps up another week’s newsletter and I hope you
enjoyed this issue.
Don’t forget to send me any comments or questions you
may have. I would be only too happy to help you in any way
that I can.
From time to time I’ll send you important updates
that will provide information that has the potential to
greatly improve your online business… and of course
However, you can rest assured that I will only ever
recommend products that are considered to be of HIGH value
and will provide indisputably benefits to help you grow
your business… that’s my promise!
Have a great week
Recommend “Make Money Online With Ross Dalangin” to your
friends. Subscription requests should be sent to:
P.S. If you’re a new subscriber or missed the last
issue, you can view all past copies at: