Hi,

Welcome to another issue of “Make Money Online With Ross Newsletter”.

This issue includes…

1) “Using Real Stories to Sell”

2) “Weekly Marketing Freebies”

3) “4 Tips to Add New Content to Your Website”

4) “Blogging Basics – Blogging for Profit”

5) “Tell Us What You Think!”

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>>>>> The 60 Second Weekly Tip <<<<<
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Using Real Stories to Sell!

Using real stories to sell products works. The reason it
works is because people can relate to stories using their
own experiences or desires.

Stories play on the emotion of your readers by painting a
vivid picture in their minds and showing them what they
could achieve with the product or service you are promoting.

You can either refer to your own experiences, or you can
use other peoples experiences to highlight the successes
they have achieved if you don’t have any of your own.

The best way to do this is to ask for testimonials from
your own customers on how you have helped them to achieve
some level of success.

Alternatively you can use testimonials of people from the
site of the product you’re promoting to highlight how this
has helped people in similar situations to your readers.

But above all remember that being an online marketer is
all about credibility, so the key is to ensure the stories
you are using are true, realistic and you can back them up.

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>>>>> Weekly Marketing Freebie <<<<<
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Today’s freebie is a neat social bookmarking tool.

What you get is a small piece of code which you can insert
into your web page or blog.

This will then place a small button on your page which
your visitors can use to add your site to their favourites
or to add to social bookmarking sites such as Digg, Furl,
etc.

You get a choice of buttons, plus there’s also a Wordpress
plugin which adds one of these widgets to the end of each
blog post.

Pretty cool isn’t it? You can pick up this neat gizmo
here…

http://www.addthis.com/web-button-select.html

………..

Here are 3 of my most recent freebies in case you missed
them in previous issues:

1. Today I’ve got a great free 53-page report for you
where you will learn the exact techniques to build a
$2,517.82 per week busines.

You can get your copy at:

http://conquerlords.com

2. For this weeks freebie, simply go to the below page and
to get heaps of free, software, ebooks, reports, videos,
webhosting… you even get access to membership sites.

http://www.thenewbiegiveaway.com

If you want to grab the OTO while your there that’s up to
you, but you don’t have to in order to get all the free
stuff.

The only catch is you have to sign-up to the owners list
to access to all this, but for what you get it’s way worth
it.

3. I’ve found another free report for you today that you
should find VERY interesting.

The report is called “A Simple Step By Step Plan To Make
Money On The Internet” and as the name suggests, it shows
you a simple plan you can implement immediately to begin
generating an online income.

You can grab a copy (without having to give up your
contact details) here…

http://www.opportunity-advisor.com/stepbystep.pdf

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>>>>> Featured Article <<<<<
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4 Tips to Add New Content to Your Website!

The biggest problem most marketers face is driving
visitors to their websites.

No visitors, no income. It’s a simple as that.

One of the best “free” ways to get traffic to your site is
from the search engines via natural search engine rankings.

However to maintain a high page rank (and a high search
engine ranking), you need to regularly add new and fresh
content to your website.

A great method of doing this on a regular basis is with a
blog.

With a blog it’s a simple matter of adding a new post at
least once a week. Of course the more often you can add new
relevant comments, the better it will be.

Now the easiest way to create new and fresh content each
week without doing it yourself is to encourage your readers
to submit their own comments on your site.

Having other people submit content will act as “fodder”
for the search engines and help to increase your traffic
flow through higher rankings.

Below are 4 simple tips to entice your visitors to add
content to your site:

1. Discussion Forums

Add a forum to your site and then encourage your readers
to post or enter discussions. You will need software that
allows forum posts to be picked up by search engines to
make this effective, but you can easily find these for free
online.

2. Blog Comments

As we’ve already discussed above, simply allow your
readers to add comments to your blog. If you want to create
a healthy number of comments, discuss a controversial
subject and ask for your readers views on this subject.

[Note: You may want to review each post prior to approving
comments to help prevent blog spam or personal attacks.]

3. Product Reviews

You could ask visitors to post their views or
recommendations of certain products.

This not only adds valuable content to your site, but it
also provides a useful service to other readers who may be
interested in these products.

4. Articles and ideas

Ask your readers to submit relevant articles and ideas on
topics they are finding difficult to understand or need
tips on to grow their own income.

You could even run a contest and give a suitable prize or
monetary reward each month for the best article or tip
submitted.

These are just a few ideas to get new content on your
sites for the search engines.

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>>>>> Effective Marketing Strategies <<<<<
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Blogging Basics – Blogging for Profit!

In the last lesson we talked about blogging for fun. Today
we are going to talk about blogging to make a profit.

Blogging is an increasingly popular way for entrepreneurs
to earn a living online while doing something they really
enjoy.

In many cases you can actually make a profit with very
little effort, although you may have to do a bit of work in
the beginning to get started.

First you will have to decide on the method for earning
income that will fit nicely into your blog’s topic. You
will also have to have a marketing plan and work hard on
promoting your blog.

But, once you have a plan established and a steady flow of
visitors, you will simply have to maintain the blog with
regular postings to ensure that the revenue keeps rolling
in.

Two of the most popular methods for generating a profit
from blogging include advertising methods. This includes
advertising with Google AdSense and securing independent
advertisers.

First let’s talk about using Google AdSense to generate
revenue.

Using AdSense is one of the most popular ways for bloggers
to generate revenue from their blog. The reason this method
is so popular is because it’s very simple to implement.

In very simple terms, AdSense is a program offered by
Google where website owners agree to place small
advertisements on their blog or website and they are
compensated when users click on these ads.

Signing up for the Adsense program is easy. You simply
have to create your blog, and then apply for participation
in the AdSense program.

Once your blog is approved you are given code that you can
simply copy and paste where you want the advertisements to
be displayed on your blog.

Google then serves appropriate ads that are highly
relevant to your page content each time your blog is viewed
by your visitors.

How does this work?

It’s pretty simple really, when you submit your blog
address to Google they come and crawl your blog ahead of
time to determine which advertisements are relevant to the
content you provide.

You also have to ability to place restrictions on the
types of ads. For example you can specify that you don’t
want any gambling or adult ads are to appear and Google
will filter them out.

You can even block out your competitors products, websites
and blogs if you like.

Now let’s talk about how other advertisements can help you
make a profit from your blog.

Many bloggers sell paid advertising space on their blogs
to generate an income. This method of advertising is more
difficult than using AdSense, but it can be significantly
more profitable for you.

This method of advertising is similar to the type of
targeted advertising often seen in magazines. For example,
magazines for parents often feature advertisements which
will appeal to its readers, such as ads for toys,
children’s clothing, etc.

Likewise a magazine for runners may feature advertisements
for shoes, athletic clothing or training equipment.

In these cases the advertisers pay for ad space in the
magazine in the hopes that the magazine’s audience will be
enticed to purchase products or services after seeing the
ads.

You can use this type of advertising on your blog, but it
can be difficult to find willing advertisers. However,
there are some factors which may make an advertiser more
willing to have an advertisement appear on your blog.

One of the most important factors for advertisers is the
amount of traffic your blog receives.

This is important because advertisers who are paying for
ad space are more likely to invest in a blog with high
traffic than one with very little traffic.

Another important factor for advertisers is the focus of
the blog.

Advertisers are more likely to purchase advertising space
from a blog with a specific topic or focus of interest to
the advertiser’s target audience, like the examples listed
above, as advertisers want to advertise on a blog that is
already reaching the same target audience.

When you decide to utilize advertising on your blog you
may be compensated in a number of different ways. Some
advertisers may pay a set fee for the advertisement to run
on your blog for a set amount of time or for a set number
of page views.

This means the advertiser may purchase space for a set
number of days, weeks or months or may purchase space for a
set number of times the advertisement are viewed by your
visitors, such as with banner ads.

Alternately the advertiser may choose to compensate you
according to the number of times specific actions occur.
This may include users clicking through the ad or users
making a purchase after clicking through the ad.

The type of compensation offered will have to be worked
out between you and advertiser beforehand to determine a
fair method of payment.

If you aren’t already using some type of advertising to
make a profit from your blog, maybe now you’ll understand
that it’s not that hard to do and give it a try.

Ok. That’s all for today. Make sure you look for your next
lesson where we will be talking about how to maintain your
successful blog.

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>>>>> Tell Us What You Think <<<<<
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This is your chance to speak out.

Comment on articles I’ve run in the newsletter, give me
your thoughts on changes or your ad testing results or
questions relating to your business, etc.

In other words, just talk to me about what you think I
need to do to improve the newsletter.

Be sure to include your website address too, because if
I use your comments in a future issue of the newsletter,
I’ll thank you by posting your address so that you can get
additional free traffic to your site!

Send your questions or replies to:

http://rossdalangin.com/helpdesk/

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>>>>> That’s a Wrap for this Week <<<<<
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That wraps up another week’s newsletter and I hope you
enjoyed this issue.

Don’t forget to send me any comments or questions you
may have. I would be only too happy to help you in any way
that I can.

From time to time I’ll send you important updates
that will provide information that has the potential to
greatly improve your online business… and of course
your profits!

However, you can rest assured that I will only ever
recommend products that are considered to be of HIGH value
and will provide indisputably benefits to help you grow
your business… that’s my guarantee!

Have a great week

Ross Dalangin

http://www.RossDalangin.com

Recommend “Make Money Online With Ross Newsletter” to your
friends. Subscription requests should be sent to:

http://www.RossDalangin.com

P.S. If you’re a new subscriber or missed the last
issue, you can view all past copies at:

http://rossdalangin.com/makemoneyonline/category/makemoneyonline/

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